Test Your Home Byer/Home Seller Savvy

Industry/Brokerage Trends   Written by Laurie Moore-Moore - Word Count: 429
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1. How many properties does a buyer look at in a typical home search?

__8 __10 __14

2. What percentage of all home buyers are first time buyers?

__26% __30% __42%

3. What is the number one problem reported by FSBO sellers?

4. __Attracting buyers __Pricing the home __Holding an open house In 1997, as a percentage of total sales, home sales in cities and rural areas were

down while home sales in the suburbs were up. __True __False

5. Approximately one in every _____buyers is a single woman?

6. What percentage of buyers used a mortgage lender recommended by their  agent?

__28% __57% __69%

7. What percentage of sellers say that they would use their agents again?

__71% __84% __91%

8. What percentage of sellers actually did use an agent again?

__60% __32% __23%

 

Source: N.A.R.’s 1998 Home Buyers & Sellers Report with ideas from Laurie Moore-Moore

How does your market savvy measure up?

0-1 Correct answers: It’s back to square one for you, you’ve lost touch. Get your hands on a copy of the National Association of Realtors’ Home Buyers & Sellers Report, and catch up with the rest of the world.

2-5 correct   Correct answers: About average. But are you really content to be average, when with a little effort and the information in the Home Buyers & Sellers Report you could out-produce the competition?

6-7 Correct answers: Very good! Just a bit more information from the Home Buyes & Sellers Report and you’ll be a super star!

6-8  Correct answers: Did you peek? If not, you already understand the power of information and probably have already made a note to order the report (#186-37-RT) from NAR’s Information Central 800-874-6500.

Answers to Laurie’s Home Buyers & Sellers Quiz:

(1.) 10 properties (median figure) (2.) First time home buyers accounted for 42% of all home sales last year. (3.) Holding an open house (4.) This is false. City and rural sales were both up while suburban sales were down as a percentage of total sales (5.) One in every 18 buyers is a single woman (6.) 57 % (7.) 71% (8.) Only 23%


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Laurie Moore-Moore is the real estate industry futurist guru. As the author of Rich Buyer, Rich Seller! The Real Estate Agent's Guide to Marketing Luxury Homes, she has opened The Institute for Luxury Home Marketing providing agents and brokers with certification and products to help agents be even more successful. For information on Laurie’s Institute, speaking, and consulting services,



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