In 1977, with 17 years of success as a bandleader, musician, singer/songwriter and entertainer, Ralph Williams changed careers and entered the world of real estate.
In his first year of real estate he became the top residential listing sales associate in the world for Century 21®. He secured 271 exclusive right to sell listings and learned quickly the value of controlling inventory. Over the next nine years he conclusively proved that his success was based on rock-solid principles and practices as he owned and led companies and salespeople (in three different regions of the country) to number one positions locally, regionally, and nationally in listings, sales, and commissions-earned production.
Ralph credits much of his success to the early mentoring of his first broker and friend, Ed Heidel, President of CENTURY 21 North Homes Realty, Inc. in the state of Washington.
In 1987, Ralph founded the consulting firm Bottom Line University®. He then partnered with world-renowned business consultant, Dr. Dick McKenna, to develop and author Operation Orbit®, an intense, thought-provoking, one-year management program. Williams and McKenna then presented, under the banner of Bottom Line University®, Operation Orbit® to thousands of brokers, owners and managers across the
Since then, Ralph has developed, field tested, presented and perfected more than 60 programs that are in constant use by top professionals from a variety of industries. Many of these programs can be custom designed to be brand specific and/or fit any industry that requires recruiting, training, coaching, leading and/or directing salespeople. At the leadership level, modules for business building, team building, organization building and expectation management are of primary focus. At the salesperson level there are parallel programs (built to work in harmony with leadership programs) designed to build long lasting careers with high earnings (no matter the market conditions). The remaining programs are real estate industry specific.
Just a few program titles are: Selling the Brand – Trust, Commitment & Care – Why List with Me? – Proof of Life – 11 Months or 178 Seconds (Visual Flight Rules vs. being Instrument Rated) – The Art Protocols – Taking the Lead – Working the Expireds – Success Secrets – Managing the Customer’s Expectations – Recruiting Solves All Problems.
In 2006, Ralph introduced a new series of programs called Top Dogs. These program are designed to bring top professionals from a variety of industries and brands together. The purpose is to introduce, debate, experiment and learn new and/or different (yet tried & true) ways to get jobs done in a more effective and efficient way. The 2006 programs were dominated by real estate professionals but included participants from the Insurance, Banking, Airlines, Securities, Online Storage, Inspection, Legal, Medical, Internet Technology, Publishing, Mortgage and Entertainment industries. The mix proved to fuel great table work as ideas, strategies and new relationships were forged. The Top Dogs 2007 series has proven to be even bigger and better as new participants and new industries have been added to the mix. The expectations for TOP DOGS 2008 are greater than ever.
In November, 2007 Ralph introduced his newest program The PLATINUM PROJECT(sm). This is a multi-session program designed especially for company owners and their management/leadership teams. The entire project is based on 4 principles, 10 steps, 5 Levels and 1 specific result. For information and to see if you and/or your company qualifies for this program contact Ralph personally.
Ralph is a powerful communicator, a master facilitator and has incredibly keen insight. He provides useful information that can be put to immediate use. He combines his street-smart, common-sense approach with his strategic learning practices to give those he works with a distinguishable edge.
Ralph Williams is a world-class coach and business consultant who is dedicated to leading and directing people to good decisions in moments of truth. Ralph travels more than 150 days per year. He works with business leaders, salespeople, community leaders, and families, helping them meet and overcome the challenges brought about by an ever-changing and increasingly competitive world.
Ralph and his wife, Louanne live in