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The
Search For a "Good One" It can be a simple
process to locate the "perfect real estate telemarketer." The
following is an ad that we placed at the community colleges and senior centers.
We faxed, E-mailed or hand carried the ad to the job placement centers and had
it posted on the "jobs available" bulletin board. The
Ads to Hire: A. Top real
estate agent needs phone help! You must be energetic, goal oriented, and a
positive person. Flexible hours and above average pay to start! Call Sanford
Systems, ask for Karyl. B. Top real
estate agent needs a telephone marketer. You must be energetic, goal oriented,
and a positive person. Flexible hours, weekend hours and above average salary
plus commissions! Call Sanford Systems, ask for Karyl. C. My real
estate buyers and sellers want to depend on me for solid answers, quick
responsive service, and an honest commitment to taking care of their needs. I
want you to help me take care of them. Having telemarketing experience in your
resume is great, but it’s not the only hiring factor for this position. I’m
looking for someone who is naturally friendly, has good phone skills and
grammar, and is willing to learn about this business to be able to provide a
variety of answers for a variety of buyer/seller concerns. Administrative skills
and computer knowledge are a plus. Show me dedication, true interest in my
clients’ concerns and that occasional moment when professional patience is
required and I’ll grow you in my company, either administratively or in the
sales end of real estate. I provide a flexible work-week of 20 – 30 hours and pay a guaranteed income plus a piece of the action.
Please call me, Walter Sanford, today to set up an appointment. I look forward
to meeting you. I love this ad
because it promotes my service as a great Realtor, and finds me an all-purpose
assistant! D. If you
have any experience in telemarketing, you know it’s an easy career to feel
"burn out." This is primarily because most telemarketers are asked to
call cold prospects--people who are chosen randomly from certain lists who may
or may not have an interest in the product you’re selling. At Sanford Systems
Real Estate, I’ve taken the cold shoulder out of cold calling. For several
years, I’ve been carefully honing my marketing and service programs in the
Long Beach area to encourage buying and selling prospects to call me. Once they
make contact, my telemarketing team begins a relationship with these prospects
to further educate them on the unique programs I provide. Having
telemarketing experience in your resume is great, but it’s not the only hiring
factor for this position. I’m looking for someone who is naturally friendly,
has good phone skills and grammar, and is willing to learn about this business
to be able to provide a variety of answers for a variety of buyer/seller
prospect concerns. Computer knowledge and a real estate license are a plus. Show
me dedication, true interest in educating our warm prospects and you’ll grow
in my company. This position offers you a guaranteed income plus a commission. I
ask for 20 - 30 hours a week, preferably evenings and Saturdays. Please call me,
Walter Sanford, directly to make an appointment. I look forward to meeting you. The word "telemarket"
in any ad sometimes conjures up a very negative, or frightening picture to most
people. They imagine themselves sitting in a large room with other people on the
phone, with a supervisor constantly harassing them, reviewing their calls, and
most importantly their production. If you are looking for an experienced
telemarketer, these ads really pull! They can also be placed in your local paper
in the section "help wanted." I also recommend your small community
papers and college papers. Also, try these sources: 1. Call your
local community college or university and ask the business teachers, DECA club,
and any sales and marketing teachers for the names of their best and most
outgoing students who might be interested. 2. Call your
local senior citizen community groups and ask to speak to the director. Ask the
director to recommend someone he thinks might be interested. 3. Call your
local community job placement services. 4. Call a
professional job placement service (headhunters). This might cost you but many
times it can be well worth it. 5. Ask
members of your family. Teenagers are some of the best telemarketers I’ve ever
had! 6. Think of
past clients that you have met who have a lot of enthusiasm and might be
interested in working with you a few hours a day. One of my dearest friends
telemarketed on my behalf two afternoons a week and she was great! 7. In
California, we have a program in some of the high schools called R.O.P.
(Regional Occupational Program). This program will allow you The Search for a "Good One" to teach high school students a job skill such as telemarketing. They
also receive school credit. Sometimes, you do not have to pay them a salary. 8. Another
source for us has been tenants that rent property through our real estate
office. When we meet a tenant who has a little "sparkle" to their
personality we then ask them if they would like to subsidize their rent working
a few hours a day. 9. One
Realtor I know in California uses his mother! What a perfect person to speak
about how great you are. It’s a way he can help out his mother and also spend
time with her 2 evenings a week. 10. Ask all
staff for recommendations. 11. Place an
ad in your local real estate bulletin. Sometimes you will get a call from an
inactive or retired real estate agent who would like to make calls on your
behalf. 12. Place an
ad in your local community paper. 13. Place an
ad in your larger metropolitan paper. 14. Fax an
ad to the community and state colleges in your area. 15. Place an
ad at a nursery school. Sometimes moms can earn some extra money while their
children are at school. Every community is
different and there are many other possibilities. However, since everyone should
learn from my experiences, the number one place, to find your great
telemarketing representative is from the training and production grounds of your
affiliates, competition and neighboring businesses. Always be on the outlook for
that competitor that is growing at an alarming rate. You can do what the
headhunters do and impress the competition’s telephone people with your
personality and checkbook. Also, don’t forget those affiliated
industries--Sometimes those lenders, title representatives and classified ad
people have great (already trained) telephone killers. Lastly do your own
interview every time you get (gulp) one of those unwelcome telephone calls at
dinner time! |
