Conserving Energy-We're All In This Together

Economic Forecast & Global Trends   Written by Lennox Scott - Word Count: 991
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In the midst of the ongoing energy crisis that the Pacific Northwest has been experiencing, it's important for everyone to do their part to make a difference. Companies and businesses should implement energy saving standards in the workplace and everyone should take measures to reduce their energy consumption in their homes. However, many homeowners are not entirely clear when, where or how they can truly conserve their energy use.

Well, it's really very simple-there is an over-abundance of information available for both home owners and businesses to access if they want to learn how to be more energy efficient (go to your utility company's Web site). Furthermore, many of the utility companies in the Pacific Northwest are partnering in promotional programs to promote energy efficient information to almost anyone who receives a power bill. What it comes down to is each of us making an effort because the alternative is bleak.   

In January, the Governors of Washington and Oregon came together to request that businesses and homeowners alike, reduce their energy use by 10%.  Utility companies throughout Washington, Oregon and Idaho all report reductions in energy consumption compared to this time last year, and in particular since January when the request was made. However, we've continued to experience a warmer, dryer-than-average winter in the Pacific Northwest, further complicating the energy situation because of our reliance on hydropower.

As I see it, the goal of saving 10% is a step in the right direction, but more proactive measures need to be taken to have long term impact. The president of the Urban Land Institute announced earlier this month that the population of the U.S. is projected to increase by more than 63 million people by the year 2025. In light of this and other factors, such as the impact of technology on energy consumption, it's clear that our area's demand on energy resources is only going to increase. Therefore, it's apparent that we need to start making long-term behavioral changes. The energy crisis represents a new paradigm for all of us-short term solutions for our current situation are very important, but ideally this crisis will help to change the way that people think about energy consumption in years to come.

People react best to information that they can understand easily-information that's practical and realistic. Did you know that the average American spends between $1020-$3125 a year on their power bill? Even for those who answered yes, on average, most people don't know how much their appliances cost to run each month or how little they actually have to do to reduce their energy consumption, and thus, their power bill.

Appliance Average Cost Per Month     Average Cost Per Year
Refrigerator  $3.90 $46.80
Freezer $4.80   $57.60

According to the chart, your refrigerator and freezer combined cost about $104 a year to run. To reduce this expense, several utility Web sites suggest setting your refrigerator between 36-38 degrees and your freezer between 0-5 degrees (these numbers represent a 10 degree decrease below standard levels). Doing so will save you about 25%, or $2.18, which adds up to more than $25 a year.

Appliance Average Cost Per Month     Average Cost Per Year
Washing Machine $8.32 $99.84
Clothes Dryer $3.52 $42.2224

*averages based on 16 loads of laundry a month using hot/warm water

A typical washing machine costs about .52 cents a load using hot water/warm rinse; .15 cents a load using warm water/cold rinse; .03 cents a load using all cold water. Based on this information and the chart above, if you switched to using all cold water, you could save $94 a year. Combined, your washer and dryer have the potential to cost you nearly $150 a year. To reduce dryer costs, use the automatic moisture sensor. This function automatically shuts the dryer off when the clothes are dry and is available on most current models.

One of the easiest, most efficient ways you can conserve energy and lower your power bill is to replace traditional incandescent light bulbs with compact fluorescent light bulbs (CFL). The initial cost of a CFL is higher than an incandescent bulb, but it uses 75% less energy, lasts about ten-times longer and costs much less to operate. Based on an average household use of 5,000 hours a year, a CFL has the potential to save $14 a year for EACH incandescent light bulb that is replaced with a CF, therefore you'll recoup the initial cost. Consider that if you only replaced four lamps in your home, that's a savings of $56 a year.

If the average homeowner practiced those measures outlined above, not only would they save well-over the Governor's request for 10% conservation, but they would also have the potential to save hundreds of dollars on utility bills a year. It's also important to explain that conservation leads to less demand on our energy resources that, according to utility companies, would help to steady rapidly rising energy prices. We've all been impacted by this energy crisis, we all should do our part to conserve-anything less costs everyone in the long run.


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J. Lennox Scott is Chairman and CEO of John L. Scott Real Estate.  John L. Scott has 113 offices with over 2,900 sales associates in the states of Washington, Oregon and Idaho.  Last year John L. Scott closed over 42,000 transactions for more than 8.2 billion dollars in volume.  REAL Trends ranked John L. Scott Real Estate as the 4th largest regional real estate brand in the United States. John L. Scott's Web site, www.JohnLScott.com, is one of the nation's top-rated real estate Web sites and was a recipient of the Inman Innovation Award in 2002 for "Most Innovative Real Estate Company" in the nation. John L. Scott's Web site has the entire Northwest MLS listing inventory and receives over one million visits a month, producing over 50 million hits. For addition information, 



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